Intellectual property is the heart of the majority of Seven Eighths’ clients. Managing this essential asset involves understanding the client and designing a process to safeguard their intellectual property. Seven Eighths helps build industry leaders assess their IP management strategy and develop a compliance policy that ensures they get the most from their assets.

As part of our commitment to clients, we offer our expertise to partner companies and IP right holders to assess, develop, improve and optimize their licensing compliance policy and ensure its consistency with the IP management strategy. Compliance policy should aim to provide protection to intellectual property rights and ensure the adequate business framework with customers, end users and channel ecosystem. Compliance policy definitions cover detailed analysis regarding the options and strategy of compliance assurance, communication regarding obligations and conditions, monitor behavior of licensees, verification mechanisms and non-compliance consequences.

Our experience in the development of compliance policies tailored to global software publishers and other industry leaders define and develop state-of-the-art compliance policies.

License management and compliance are the basis of our activity at Seven Eighths. We have been working for top software manufacturers a for more than a decade, helping to manage license strategy and compliance activity. Seven Eighths offers a comprehensive service, from the creating the blueprints to executing the plan. Each initiative is carefully designed and implemented, and our multidisciplinary base ensures a successful implementation.

Our license management and compliance services cover the process from start to finish: targeting, engagement, investigation, discovery, measurement, factual verification, compliance analysis, results sharing and findings positioning, negotiation, and resolution.

Many IP holders choose to trust their compliance activity to Seven Eighths from start to finish, allowing us to develop and drive strategies that ensure the protection of their Intellectual Property, help the licensee understand their compliance, and maximize revenue. Seven Eighths strives to maintain and improve long-term business relationships.

Seven Eighths offers full IP license management activities. We start by defining a strategy and work through the process by researching and detecting possible non-compliance situations, which then transforms into revenue opportunities for our clients.

Selecting the leads for potential compliance activities is one of the most important parts of license management. This selection process involves segmenting the market, choosing which segments are appropriate, determining goals, and the initiative in each segment.

This first phase is the basis for success for any license management process. Seven Eighths provides solutions for organizations with numerous licensees and/or end-users located in different geographies. The ability to properly segment the customer base, profile potential targets, and select the most appropriate targets is key to our success.

Seven Eighths’ multilingual presence is an essential part of our global practice, ensuring high-quality customer-facing procedures surrounding our client’s compliance management activity. As an extension of our IP holders’ compliance campaigns, we use their processes, tools, methodologies, and above all, high standards to uphold the their quality and company philosophy.

Our consultants come from a wide range of backgrounds and nationalities, making it possible to ensure that each review is carried out by a professional who is familiar with the language and culture of the companies that we work with. Not only does this help maintain and improve business relationships, but keeps our compliance activities efficient and productive.

License management and compliance activity is intertwined with legal and contractual framework. To best serve our clients, we design, implement and lead global IP management strategies to ensure the best legal protection for our clients, as well as engage both channel and end users in compliance activities. In addition, Seven Eighths works with end-user organizations to understand and evaluate concerns during the compliance process.

The multidisciplinary nature of our firm makes it possible to examine any legal issues from all relevant points of view, providing pragmatic opinions and suggestions to best assist clients in the real world. Seven Eighths’ dedicated legal department offers either in-house or external support to our clients, ensuring the most efficient and product compliance activity possible.

Research and Development (R&D) at Seven Eighths is based on our vast experience in the design, development, implementation, and execution of technical solutions that ensure the discovery, measurement, and analysis of compliance situations.

We use sophisticated test labs and our own R&D resources to replicate deployment situations. This includes over-deployment, intensive integrations, multiplexing, hacking, cracking, tracking, and other approaches to ensure discovery and measurement of non-compliance situations.

Our specialty is the design and development of tools, scripts, methodologies, processes and sets of audit/forensic actions. This makes it possible to collect different types of technical information, evidence and traces needed to assess or validate the compliance situation.

Additionally, our technical team supports this activity through on-site and remote assistance as necessary, and helps to resolve technical queries,validate the consistency of information, and analyzes audit results.

Based on our years of experience, we have been able to identify many situations where there was a breach and turn it into business opportunities with both higher revenues and long-term customer loyalty and satisfaction. Compliance marketing activities work to optimize licensing investments for clients in need of a better understanding of licensing, or may be applied to companies or individuals who use unlicensed software or use illegal copies. The activity in the first segment focuses on compliance marketing, in the second it is referred to as anti-piracy marketing. Our legal marketing initiatives, i.e the information and education campaigns, aim to strengthen customer confidence, understanding of the value of intellectual property as well as the mobilization of non-beneficial users and hence the regulation of their licensing situation we turn to most of the market.

Our marketing and communication solutions include communication strategy for license compliance, reputation risk assessment, legal marketing strategy, market research and investigation, assessment of potential revenue conversion, qualified leads generation, compliance marketing campaigns, anti-piracy marketing initiatives, as well as legal marketing strategies (including educational and awareness campaigns).